Rahaf Hares (00:44)
Hi, my love. Welcome back to the Really Rahaf podcast. This one is going to be so good. I'm really, really excited for today's episode because this is one where we get to reconnect back to the mission of why you built your business. The soul- aligned business. This is speaking to you, the holistic coach, the healer, the practitioner, the consultant that is building and leading a sole aligned business and is ready for sales to feel better.
is ready to have a new perspective on sales and how it's supposed to feel in your body. You're ready for discovery calls to feel so much more grounded, to feel so much more predictable and in control. This one is for you. And this one is also for you. If you get that discovery call booked in your calendar, imagine you're laying in bed, you're watching your favorite Netflix show, and then you get a notification on your phone.
You get a ping, you look at your phone and it's a Calendly notification. You look at it and it's someone just booked a call with you. You don't know how they came in. It doesn't matter. You feel that rush in your body. You're so excited. You're like, who is this person that I'm about to change their life? And that feeling feels so expansive, but only for a short moment because not even 15 seconds later, you're immediately flooded with the anxiety of, my God, do I?
really know how I'm going to lead this call? What if I'm getting money objection? What if they say they need to think about it? What am I going to do at the end of the call? So that joy, that expansion of the client who you know can change their life. You can change their life so hard, but you may not feel exactly confident in your sales skills. And here's the unfortunate part. When we don't know exactly how to lead a sales call,
a discovery call, connection call, whatever you want to call it, someone who has better sales skills than you will assign that client even though you can help them more. So that's what we're going to be talking about today is why we have been taught this masculine approach to sales. No wonder it doesn't feel good for you because the masculine approach to sales does not align
with the soul- aligned business owner, the heart- led entrepreneur. But there is no one really teaching this feminine approach to sales. So this is for you. And I'm gonna take time in this episode to really talk to you about my shift in my business and the deeper rootedness that I have found in my mission and why I want to scream this from the rooftop. Because my shift from being a business coach to a sales coach
is the reason why I want everybody to know there is another way. There is another way. And we think this masculine approach is the only way. And we've been taught how to "handle" objections. This one inch deep approach that when you get to the end of the call, do you know, do you feel confident in going five, six layers deep? Because there is another way. And it's not this softer way either.
because this way that I'm about to teach you has signed me almost $200,000 in clients, in soul- aligned clients by leading these calls. This is also an approach that's grounded that I am building and researching for my dissertation as a PhD student. And that's my differentiator. Why am I different? How am I different in talking to you about sales today? I am showing you the feminine approach to sales that is getting the stamp.
in the academia world while also showing you the lived experience of what this has done for me. I'm going to share with you a personal experience that I've had with a sales coach who taught a very masculine approach to sales. And a girl, so just because you're learning from a girl, a female, a woman that is teaching you sales does not mean that you're getting a feminine approach because the females that I've seen teaching sales are teaching a masculine approach to sales.
If they're saying and bragging about how to handle objections in less than 60 seconds, let's see how many I can squeeze in. You can automatically know that as masculine. So there is another way to sales and that is my mission. So in this episode, I'm going to be really diving into you why I'm shifting from business coach to sales coach, why this is rooted in my mission, my personal experience in the past, my current experience in my sales program right now that I'm a part of and the program that I'm building.
that is going to change sales as you know it, so that you can get on these calls, make a shit ton of money, and feel good while doing it. And the client that you sign is gonna feel so good and empowered, and they're gonna show up in your container, in your program, so much stronger as a result. So that's what we're gonna be talking about in this episode. So in these past couple months, I had this breakthrough, I had this eureka moment, where I realized that
there's something deeper in what I meant to share. And being a business coach meant that I was sharing and teaching everything that was part of business from client acquisition, from the very first touch point social media content to lead generation to conversion to the funnel building, the email lists.
the building the workshop, the making it a deadline funnel, making an email sequence, an evergreen sequence, everything that has to do with a business, the back end, the front end, hiring, delegating a team. I was doing all of that. That was the containers that I held. And I had this breakthrough that I was running on empty from being the Jack of all trades. I wasn't having a chance to specialize.
to get really good at one part of the funnel, to get really good at mastering one. You have the general practitioner, the doctor who treats everything, and you also have the specialist, the bone doctor, the eye doctor, the pediatrician. They're really good at helping with one thing. And I realized, and the breakthrough that I had is just because I can doesn't mean that I should.
So in this next pivot, in this next shift, I'm no longer going half in on copy and content and sales and marketing. I'm specializing and teaching sales. So this means your DM setting strategy, your discovery call strategy, how to reframe objections. And we're doing this all the feminine approach. So this is very different than what you've seen.
because I don't see people, I don't see sales coaches teaching this, which is giving me the biggest root in why I am meant to lead in this space, why I am the one and how I am different in teaching you this. And me personally, I'm very results driven. I want to get people an ROI in their time with me. And while that happens from scratch, like I've taken people, several, several clients without even a business idea from Idea.
to business creation, to launching their business, building a workshop, launching it, getting their first client, in three months. Yes, that is possible. Yes, that is possible for you, but that's a very hard thing to do and to make it repeatable. And it's a lot of work on my end to be able to help someone with that and in the timeline. I realized that in order to make that happen in the timeline of a three month container,
It brings a lot of masculine energy to be able to move fast and get those systems in place and to make it a sustainable and repeatable process. And that doesn't align with my values. I align with the divine feminine approach, valuing freedom, valuing time, being able to not feel like you're on all the time. And while I want to help clients go from ground zero to doing and thriving and having all these systems in place,
It feels a lot better in my body to help established coaches, service providers, et cetera, who already have leads, who already have calls in the calendar, and to teach them this new approach to sales, this feminine approach to sales that works so successfully so that they're able to increase their close rate within weeks. So they're able to get that ROI so much faster.
And this is something that is grounded that I'm going to be talking even more with you about using NLP (Neurolinguistic Programming), sales psychology. This is not something that I made up either. This is something grounded in human psychology. So that's where this is coming from. And the intention behind wanting to get so good at this one skill is
I want to be spending all of my time studying and reading books and studying beliefs and psychology and really funneling all of my expertise into one part of the funnel, sales. So with all of that time and energy I get to study and to write about and to look at the research, that's the version that you're getting of me. Not the version of me that is half in here, half in here, half in here. Yes, I can help you with that, but...
I am so excited on a deeper, deeper level to be able to teach you and to be able to make content and show the healers, show the grounded heart led entrepreneurs that there's another approach to sales. That's why I'm doing this because no wonder it feels weird. No wonder it feels salesy. And I know this because in January I invested $10,000 for one month in a program.
to learn sales from a coach because I knew that I wanted to get better at my sales process. Nothing was technically broken. At that point, I had generated over a $100 K in sales, but I wanted to take it to the next level. And I didn't know what was out there. I found a female and I'm like, great, okay. A girl, she's killing it, she's doing it. I didn't really know what masculine and feminine sales was until I got in there and I realized the way that she
"handled" objections, and if you can see me right now on Spotify or YouTube, I'm putting quotes around handle because we're not handling objections. We're reframing them because it is your responsibility as the leader, as the coach, as the one on the other end, sitting next to your ideal client to reframe the limiting beliefs that have gotten them in this cycle, in this pattern that put them on your call in the first place.
That's your responsibility. And to be able to do that in a way where it's coming from them, where you're asking them guiding questions, peeling the layers of the onion so that they're able to have a breakthrough. That's the feminine approach. When you can ask five to six layers of questions to get to the root of what beliefs kept them in the cycle, that's where true change can happen. And the masculine approach does not do that.
It tells the client, the potential client what to do. And it feels icky. It feels high pressure. It feels like they're boxed in. But with this feminine approach where you get to lead and ask questions of the what ifs, the potential client has that breakthrough moment and realizing if everything feels aligned in your program and you've communicated the perceived value and it comes to a money objection at the end of the call, or if they say, I need to think about it, which is actually a smoke screen.
and we can talk more about that, then all that it comes down to and all that remains is what's prevented them from investing in the past. Or if they have invested in the past, what limiting beliefs did they now get from the program they were in? So it depends on who you're serving and there's ways to pre-handle objections, to pre-reframe them before they become objections at the end of the call, which we'll take time in a future episode to do.
but for the purposes of this episode, I didn't know there was another way. So in January, I had brought my partner into my business and it felt like a fire was lit under us. It was one month of pure fire frequency. And that was against everything that I knew from my business. But you know what? I was like, it's okay, we're learning, let's do this. And I learned a lot, like don't get me wrong, I learned a lot, we learned a lot, but.
I learned the masculine way and it made me realize there has to be another way where I'm not boxing in the people on my calls and I'm still working with dream clients and having such a high close rate because I know that I feel predictable and that whatever comes up on the call, I know that I can be prepared for it. There's no more ambiguity. There's no more knot in my stomach anytime a Calendly notification pings in. I know.
how I'm going to show up for it. So about three months ago or so, I found someone else, I found a sales coach, a man actually, that was teaching a more layered approach, which goes to show that when I speak masculine and feminine approach, it has nothing to do with gender. It has to do with depth. It has to do with are we telling people things or are we asking guiding questions? So I found this guy and I was like, wow, I was mesmerized.
I was like, this is the way that I've been wanting. This is the way that I was doing before I worked with that girl in the beginning of the year, but I didn't really know what I was doing. I didn't have a framework. was asking coaching questions. I wasn't coaching. We're not coaching on the discovery call, but we're asking guiding questions during the objection time at the end of the call. And I was winging it in the past, but it was working. Like I said, it brought about
You know, up until this day, almost ⁓ $200k in sales. But when I found this guy, I'm like, wow, there's a framework to this. And then I started learning about NLP, Neurolinguistic Programming, and really understanding beliefs and human behavior and being able to reframe the patterns that have brought people onto my calls so that I could truly impact them. And the work truly begins right there on that call. And I sat with a sales rep.
who is the one that closed me for the program that I'm in right now. The one that I love, the one that has this layered approach. And he asked me one question that immediately made me say, all right, where do I sign? Here's $10,000. He asked me, because in that time, I was like, okay, well, you know, I'm working on getting more leads, but I also know I want to get better at sales. So I said, maybe I should work on the leads more before I get the sales programming.
That was my objection. To which point he said to me, you know, have you ever played a sport? And I was like, yeah, I played soccer for 10 years. He asked me a question. He's not telling me things. He asked me a question. And I said, yeah, I played soccer for 10 years. And he said, well, when the season starts, do you just start on game day? Do you start playing the game and you're ready to go? I was like, no way.
Like we're conditioning. I'm running literally six to eight miles a day every day preparing for the season I'm conditioning and he said yeah Do you see how by you practicing and conditioning? Learning the skills of sales when you have all these leads pouring in you're ready and my brain just exploded Because in my mind I said, okay, I'll get the sales program when
I have the leads and he was so right because within two weeks my leads started pouring in and I had the skills that I needed to confidently show up. I made $25,000 worth of sales and I was able to confidently use what I learned as a result. Talk about tripling your ROI.
And I say this to you because all it took was for him to ask me that question, for me to have that breakthrough moment. Had he told me what to do, it wouldn't have landed. And he changed my life because of that. You as the leader, as the coach, have the potential to change someone's life, to become your client. And if it feels aligned, if they resonate with your program, if the value is there,
Of course you're going to fight for them, but there's a way to fight for them and that's the feminine way. So that is my mission. My mission is to show you that there is this layered approach to sales where you get to ask guiding questions for every objection that may come up. I need a guarantee. I'm scared. I need to talk to my partner. That's too expensive. I can't afford it. Whatever objection, you name it.
I'm just going to get in your community, your low ticket offer. There is a way to reframe. There is a way for the potential client to see, okay, I see now this is a limiting belief because it is your responsibility to change that pattern if you can, because something is keeping them stuck in that loop. And if they get off that call, they're just going to keep repeating that pattern. So there's
ethical sales and feminine approach is very ethical. your power and your business and your high ticket sales, whether your three month container is $6K, $8K, $12K, you are leading these discovery calls because you are allowing your potential client to get resourceful to create the transformation that your container is going to hold.
And there's a way to do it in a way that doesn't feel icky, that doesn't feel salesy. And that's it. That's the way. And I'm going to take next week's episode to dive into and possibly bring someone in for a mock call. I'm going to look for some females that are in my life that I can go through and do a mock with you so you can see what it looks like firsthand of being able to reframe these objections. And also too, I made you
a Reframe Guide, it's free. If you have not grabbed this, there's 10 objections in there that I show you every single layer that you can literally pull this out on your next discovery call and the next objection you get, you can walk through this NLP framework. This process works. If you haven't seen my most recent client win, Shannon, she used this approach. She came into my container. She had a $1,500 offer. First off, we're like,
girl, we're raising this to $6,000. What are you doing? So we raised it to $6,000 because she knows the value of her container and sold it in less than 30 days because she reframed a money objection that her potential client had at the end of the call. And she's a wellness coach. So it needs to feel good. It needs to feel feminine. We're not trying to see how fast we can handle objections here. And I'm so tired of seeing sales coaches
brag about this on my feed and I don't even scroll. when I see this, my heart just breaks because there's so many Reiki healers, there's so many tarot card readers, so many coaches, wellness coaches that know that there's a better way. And this is the better way because there is a whole frequency of clients that are dying to work with you.
and they just need you to lead them on the call through whatever limiting beliefs that come up. So it is time that we're done imagining the perfect case scenario of how a discovery call is gonna go. Because with any investment, it's gonna create fear. It's gonna create uncertainty for your potential client. The question is, who do you wanna be when you hold that space? So you set the tone right then and there.
for what your container is going to be. And that's my mission. That's what I want to share with the world. That's what I want to write my dissertation about. And that is me going all in and mastering the skill of sales. Because there is a better way and I'm so excited for you to see all of the content I'm going to create on this. And my group program that I'm building right now. I'm going to cry because I'm so excited to build this. I'm building this. It's the revenue room. This is my group container.
where I'm helping high ticket coaches, healers have a better discovery call process. We are in here with five calls a week. We are immersed in the frequency of what this is supposed to feel like. And also too, sales coaches, they're not teaching you the nervous system regulation. They're not. This is also my differentiator. This is also my zone of genius.
So five calls a week in my new group program, one of the calls is gonna be a nervous system regulation call. If you have a $1,500 three month container and you know it's worth $6K, $8K, $12K, and you want that regulation, those tools, those techniques to ground yourself in that pricing, that's what that space is for. If you want the nervous system regulation of how to show up on these discovery calls,
knowing that you're going to lead it, knowing that you're going to have the confidence to rewire your previous story of how it used to feel, that's what that call is going to be for. Our second call in the week is going to be about DM setting. Because what happens when you have all these leads coming into your DMs? Well, why are we getting left on read? Why are the conversations dying? Are you coaching? Are you over giving? So that transition to Zoom, there is a framework for that.
So I have my partner Mike, has set almost a million dollars worth of sales in the DMs by having the right process of a conversation, the right framework. So we are giving you our framework, our...
Script for lack of a better word because we don't use scripts. We don't use word tracks. We use frameworks. So we're giving you guiding questions of what outcomes to grab in the DMs. That's what that call is going to be about. All of your DM questions, bring in your DM conversations so that you can have this proven repeatable process and that you are getting more people on your calls. Call number three is going to be a data and back end call. So we are
helping you create the spreadsheets to track your KPIs, to track your response rates for your DMs, what messages are working, what your close rate is. Mike is also the genius with spreadsheets. He built all the spreadsheets in the business and he's gonna be helping you with that too. We're gonna be giving you our SOPs and our spreadsheets to help you with that and to ask all your questions. So any tracking questions is gonna be on that third call. And then we're gonna have two calls in addition to that.
mock calls, We do guided mock calls so you can practice because theory stays theory until you start practicing. So the other students that are in there are going to be practicing with each other and me and whatever coaches I bring in with me are going to be guiding you in the process so that
You get on your discovery calls feeling confident with this feminine layered approach. So five calls, nervous system is the first call, DM setting, data call, and two mock calls, and looking at your sales call and doing reviews right there in real time. And in addition to that, we're building an A to Z course of the phases of your discovery call process, the layered approach, how to reframe objections, everything in between. This is
the best course that you could possibly find on how to lead a sales call, discovery call, connection call, whatever you want to call it in a way that feels so grounded in your body. So that's what I'm building now. And if you can't hear and see the passion in how I'm delivering this, it's because this is what I was meant to do. So I'm building that right now. And we're going to be grounding this with neuro-linguistic programming as the approach. So I'm going to drop both of those links.
in the show notes, the revenue room is going to be the beta launch. So only the first round of people are coming in at a discounted price and you get to see it built from the ground floor with one-on-one support with me directly that no one else is going to get. So if I were you, I would go apply right now, get on a call with me and if it feels like an aligned fit, we'll put your name down and we'll get you in so that you're already locked spot is saved.
So I know we talked about a lot. You have my Instagram. If you ever have any questions, if you have aha moments, if you have rahaf that really hit, if you want to tag yourself listening to this podcast episode, I will re-story you. But I am just oozing in passion right now because I'm just so excited to bring to you something that the world needs. The heart- led leader needs this feminine approach to sales. And I'm so excited that I get to bring it to you.
I love you so much. I'll drop those links in the show notes and I will see you next week on our next episode. Bye babe.
